Marketing Manager

As a Marketing Manager at OneBot, you’ll be at the forefront of driving our brand’s success. This dynamic role is perfect for a strategic thinker with a passion for creating impactful marketing campaigns. You’ll be a key player in shaping our brand narrative, devising innovative strategies, and ensuring our message resonates across various platforms.

We value the unique skills and ambitions of our team members, and as a Marketing Manager, you’ll have the chance to unleash your creativity in a fast-paced, collaborative environment. Working closely with cross-functional teams, you’ll have the flexibility to implement your ideas and contribute to the growth of our brand.

If you’re ready to take on a challenging yet rewarding role, with the freedom to make a real impact, we invite you to apply.

Responsibilities

• Develop end-to-end lead generation campaigns, from audience identification and insight to landing page creation and ads.
• Create thought leadership materials to bolster our market position and share our point of view.
• Support the product team with the creation video tutorials and wider sales enablement materials.
• Lead the strategic planning and execution of marketing initiatives for the company, overseeing the entire department’s strategy, budget, and campaigns.
• Manage all social media platforms and engagements and take charge of advertising activities and strategies, including Google Ads, print, and social media, ensuring a cohesive and effective promotional strategy for the OneBot.
• Manage the company’s web presence, overseeing the website and implementing SEO strategies to enhance online visibility and performance.
• Conduct in-depth analysis and reporting on the marketing activities, presenting insights and results to the leadership team, extracting key insights for future campaign development and go-to-market strategies. Provide formal proposals and recommendations based on analytics to enhance overall marketing effectiveness.
• Work closely with in-house Graphic Designer to ensure our brand is consistant and on point.
• Uphold and communicate the branding and tone of voice as directed by the Leadership Team, ensuring alignment with our brand guidelines to resonate effectively with the customer base.
• Write, review and proof read website content and blogging articles tailored to our customer personas.
• Stay abreast of customer insights, consumer trends, and market analysis, incorporating best practices into the development of successful marketing strategies.
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